Transaction

ZEEKR opens flagship store at Kalverstraat/Rokin in Amsterdam

December 14, 2023

Een grote gevel van een pand met meerdere verdiepingen. De gevel van het pand bestaat veelal uit ramen/glas en in de etalage op de begane grond staan auto's in een showroom uitgestald.

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Irene Martini

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ZEEKR, a global brand in the field of electric mobility technology, opens a new flagship store today in the former V&D building between Kalverstraat and Rokin. ZEEKR signed a long-term lease agreement with IEF Capital for the lease of the ground floor and associated basement of the building.

ZEEKR has completely renovated and furnished the retail space according to its own innovative concept, which focuses on the experience of electric driving. The new store showcases the luxury, electric cars the brand has launched on the European market this year. In addition, the store serves as a platform for collaborations with start-ups, innovation hubs, universities and the municipality to further develop sustainable mobility. The monumental building where the flagship store is located was completely redeveloped several years ago with the preservation and restoration of historical features.

The tech company is part of the Chinese Geely Holding Group and will manage the European market from a new headquarters in Amsterdam. ZEEKR's arrival in Europe is a milestone in the company's growth strategy.

ZEEKR was represented by CBRE during this transaction.

About CBRE Group, Inc
CBRE Group, Inc. (NYSE: CBRE), a Fortune 500 and S&P 500 company headquartered in Dallas, is the world’s largest commercial real estate services and investment firm and a premier provider of critical infrastructure services (based on 2025 revenue). The company has more than 155,000 employees (including Turner & Townsend employees) serving clients in more than 100 countries. CBRE serves clients through four business segments: Advisory (leasing, sales, debt origination, mortgage servicing, valuations); Building Operations & Experience (facilities management, property management, flex space & experience, data center solutions); Project Management (program management, project management, cost consulting); Real Estate Investments (investment management, development). Please visit our website at www.cbre.com.

 

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